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SAS SUGI proceedings: Communications, Media, Entertainment and Travel (SUGI 31 and later), 8 papers

SAS Global Forum 2009   March 22-25, 2009 - National Harbor, Maryland

Communications, Media, Entertainment and Travel

tweet!  Targeting in Three Dimensions
John Styers 
Pages: 1 Size: 17 Kb 
tweet!  Customer Lifetime Value Methodology: A Step-by-Step Approach to Quantifying and Optimizing Economic Returns
David C. Ogden 
Pages: 1 Size: 18 Kb 
tweet!  Demo to Purchase: Using Qualitative and Quantitative Analysis to Improve Downloadable Game Conversion Rates
Rett Crocker  Jay King  Richard Phillips 
Pages: 1 Size: 18 Kb 
tweet!  Getting Ready for Harry Potter
Alicia Acebo  Supra Dey 
Pages: 1 Size: 17 Kb 

SAS Global Forum 2008   March 16-19, 2008 - San Antonio, Texas

Communications, Media, Entertainment and Travel

tweet!  What Data Mining Isn't
Chris Volinsky 
Pages: 1 Size: 17 Kb 
tweet!  New Strategies for Identifying Customer Usage Patterns
Barry deVille 
Keywords: data mining text mining decision trees dimensional reduction clustering hypercodes
Pages: 9 Size: 131 Kb 
tweet!  Revenue Assurance through Data Mining and Business Analytics
Carlos Pinheiro 
Pages: 1 Size: 18 Kb 
tweet!  The Evolution of Business and Customer Intelligence at Globe Telecom, Inc.
Raul M. Macatangay 
Pages: 1 Size: 17 Kb 
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